MONTHLY (FEED) CONTENT
DECEMBER 1 - COPY & PASTE
Grab your hot cocoa, the holidays are calling!
Why is it that the last month of the year always seems to be the busiest?
As if there wasn't already enough to do in December, I have a full month packed with content for you here and I'll be sharing everything from my favorite local shopping to can't-miss-local activities and a few things you can do to get into the spirit of the season right from the coziness of your couch at home (fireplace crackling, warm beverage in hand, obvi). Whether you're home for the holidays or searching for your new one, I'm going to help you make the most of it.
But first...your monthly home maintenance tips. Work hard, play hard, right?
🎄 Hang indoor and outdoor holiday lights
🛋 Dust lamps and light switches
🥾 Create a space in your mudroom for boots and outerwear
☃️ Buy any necessary snow removal gear
💡 Check and replace outdoor lightbulbs
🍿 Have a holiday movie marathon at home
📬 Mail your holiday cards
🌨 Stock up on bottled water, batteries and winter storm supplies
🧥 Organize coat and storage closets
❄️ Clean your gutters so melting snow can drain properly
✈️ Prepare your home for holiday travel (i.e. timers on lights)
💦 Water your Christmas tree every day
🎁 Create a gift wrapping station in your house
🌲 Add evergreens to outdoor spaces
🏡 Set your home goals for 2022
How are you getting ready for the holidays? Did you decorate yet?
DECEMBER 2 - FILL IN THE BLANK
DECEMBER 3 - COPY & PASTE
They won’t want to leave! 😍🏡
If you’re putting your home on the market this winter, here are 3️⃣ ways to make sure it’s merry, bright, and love at first sight for your potential buyers.
❄️ Focus on the Cozy Factor
Make your home warm and inviting by adding cozy touches such as plush blankets, fresh greenery, and subtle accents.
❄️ Let in the light!
Winter isn’t known for its abundant sunshine, so work with what you’ve got by opening up your blinds to let all of that natural light indoors.
❄️Don’t Forget That Curb Appeal
Shovel snow, clean up any debris in your yard (such as dead leaves and brush), and make sure your walkways are clear before each showing.
Pro Tip: Even if you live in a warmer climate that doesn’t see a lot of snow, you can add a cozy feel to your home’s exterior by sprucing up your front porch or stoop with some subtle winter decor.
❄️ Turn up the heat!
When buyers walk in from the cold, we want them to feel the warmth -- figuratively and literally. Be sure to turn the heat up to a comfortable temperature for everyone.
❄️ Set the dining table.
Help buyers picture their holiday celebrations entertaining im the home. In the winter, when a lot of people like to hibernate and nest, this small step will go a long way in making your home look appealing and inviting.
Ready to get your home on the market? Reach out! I’m happy to answer any questions you have.
And in the meantime, tell me: are you a fan of colder weather, or do you prefer warmer temps? Let me know in the comments!
DECEMBER 4 - COPY & PASTE
Don’t get your tinsel in a tangle! 🎄 🎄 🎄
If you’re selling this holiday season, there are still ways to add some cheer to your home without turning off potential buyers with distracting decor.
⤵️ ⤵️ ⤵️
1. Use white twinkle lights; these offer a classic, sophisticated look to your home’s exterior and aren’t nearly as distracting as multi-color lights.
2. Leave a majority of your holiday trinkets packed away and only select a few special pieces to display to avoid cluttering up your space.
3. Lastly, decorate with more non-traditional colors, like silver and gold, and use simple green garland to create a cozy and inviting holiday atmosphere.
Now let’s settle the debate: when you’re home ISN’T on the market, which do you prefer? WHITE or MULTI-COLORED holiday lights?
DECEMBER 5 - COPY & PASTE
3 interior paint colors to try if you love neutrals ⬇️
Hear me out: neutral colors aren't all white, beige and grey.
In the right setting, sage green or navy blue can add the perfect pop of personality to any room.
Here are three that I'm eyeing right now:
1️⃣ Benjamin Moore: Sea Glass: a light-to-medium blue-green color with subtle hints of gray. It's versatile enough for large space, but provides enough contrast to give variety and elegance to any room.
2️⃣ Valspar - Night View: the perfect, sophisticated shade of blue, this hue adds the perfect amount of moodiness to your walls and looks beautiful when paired with almost any other color (think pinks, whites, burgundies).
3️⃣ Benjamin Moore - Storm Cloud Gray: despite its name, this color is more green than gray and will pair well with pinks, burnt reds and even navy blues.
Which one of these shades would you use in your home!?
DECEMBER 6 - COPY & PASTE
The real estate market doesn't stop just because the temps are dropping! If a new home is on your wish list this month, here are a few things to keep in mind about buying a home during the winter months:
❄️ Properties might not look their best. The trees are bare, the sun sets earlier, and there is less landscaping/foliage. Curb appeal is still important, but remember that gray skies aren't the best backdrop for any property!
❄️ People slow down house hunting activities amidst holidays and unexpected weather conditions. So, if you are looking for a competitive edge, now could be your time to find that dream house. 😍🏡
❄️ A season of fewer buyers means motivated sellers. But also keep in mind that it could also mean less inventory available.
If you think waiting until the spring is more your speed, a few advantages are:
🌼 Buying in the spring means moving in the summer. For families with kids in school, summer can be a more convenient time to move.
🌼 While there is more home buying competition in the spring, there is also usually more inventory.
Want to explore if buying a home during the winter months is right for you? I’d be happy to talk specifics -- just drop me a DM any time!
DECEMBER 7 - FILL IN THE BLANK
Real talk: there is no "slow season" in real estate!
While spring is known to be the busiest time of year for buyers and sellers, us real estate agents are always busy working for you behind the scenes -- year round!
Here is what I will be doing this month (in between _____ and _____): [i.e. cookie swaps 🍪🎁 and gingerbread houses 🏠🍭- whatever you love to do for fun around the holidays):
☑️ Setting/planning sales goals for 2022.
☑️ Planning our 2022 marketing plan and determining budgets.
☑️ Organizing and updating my databases.
☑️ Volunteering -- I love to give back to the community and support organizations like _____, _____ and ______.
☑️ Mailing clients their master statements for tax purposes.
☑️ Reflecting on what worked in 2021 and where I want to focus professional development efforts in 2022.
☑️ Working with my 2022 sellers to create a game plan and prep their homes for market.
If you're thinking about buying or selling a home in 2022, don’t hesitate to reach out! I am here to help even in the "slow" season.
DECEMBER 8 - COPY & PASTE
Picture it: this time next year, you really could be HOME for the HOLIDAYS! 🎄🏠🎄
Here are 3 reasons you should add “become a homeowner” to your 2022 New Year’s Resolutions.
1. Your property, your way:
Want to paint your kitchen bright yellow? Want to create an outdoor oasis in your backyard?
When you own your own home, you have the freedom to make your dream home a reality without having to answer to a landlord or property manager.
2. Build wealth:
Did you know that homeowners have 44.5% times more net worth than renters (according to the Fed’s latest Survey of Consumer Finances)?
Investing in a home provides you with tangible *and* financial benefits.
3. Grow your community
When you buy a home, you plant roots and create stability for you and your family.
If you’re ready to add homeownership to your 2022 bucket list, reach out! I’m happy to walk you through the process.
And tell me: do you set goals every year, or are you anti-New Year’s Resolutions? ⤵️
DECEMBER 9 - FILL IN THE BLANK
There is so much to enjoy about _____ [city name here] during the holidays. There really is nowhere else quite like it 🎄🎁
But even among family, friends, and festive lights, holiday stress can creep in...and it can really kill the vibe!
Here are a few quick steps to help reduce your stress in and around your home during the holidays:
🚶🏽 Take a walk around your neighborhood. Even a short walk in the cool air will help.
🧖🏽♀️ Create a calming ritual at home. Tea and a face mask? Your favorite song blasting at full volume? Whatever your flavor, make it a habit.
🧘 Find a virtual yoga flow on YouTube and start stretching
🕯 Light a candle, incense, or an oil infuser and let aromatherapy melt the stress away.
📓 Journal your feelings without worrying about grammar. Sometimes letting your emotions fill a page can make you feel better.
Have you tried any of these stress reducers? Did it work for you?
DECEMBER 10 - COPY & PASTE
Should you use a pocket listing? That depends!
But first: what’s a pocket listing? ⤵️
Long story short, it’s a listing that can’t be found on the multiple listing service (MLS).
Instead, it’s shared through word of mouth or private listing networks, which limits the number of people who can see info about the property.
Want to sell during the holidays? Pocket listings are great if you want to beat the spring rush!
If you’re selling soon, a pocket listing might be for you if ...
🏡 You strongly prioritize privacy.
🏡 You’re overwhelmed by the thought of prepping your home for listing photos and showings.
🏡 You’re not 100 percent sure you want to sell and want to test the market first.
Have you ever considered a pocket listing? YES or NO? 👇
DECEMBER 11- FILL IN THE BLANK
A healthy home is a happy home 🏡
We might not be scrubbing our hands Meredith Grey-style like we were last year but health and wellness is still a huge focus as this pandemic drags on.
Here are a few ways to keep your home clean and family healthy this holiday season:
🧼 Keep plenty of festive holiday soaps and hand wash in the bathrooms for guests. Try the Mrs. Meyers seasonal collection!
🧼 Consider freshening the air with essential oils or diffusing a cozy holiday scent.
🧼 Use a natural cleaner to keep countertops and surfaces free of germs and grime.
🧼 Get fresh air whenever you can! Keep windows open when temps permit or talk daily fresh air breaks.
🧼 Keep up your healthy habits! My goal is to _____ [pick whatever healthy routine you're committed to - drink 100 ounces of water each day, do 4 Peloton rides a week, stick with my yoga classes throughout the hustle and bustle of the holidays].
Question for you: do you use holiday scented soaps or cleaning products? Tell us your favorites in the comments.
DECEMBER 12 - COPY & PASTE
It's the most wonderful time of the year for a reason with so much great food, beverages and holiday cheer. If you had to pick one day of your favorite festivities, what would you choose? Select one option from every row and then drop your choices in the comments!
Credit: Post inspired by @theeverygirl
DECEMBER 13 - FILL IN THE BLANK
✨ It’s time to see this city SPARKLE! ✨
Today kicks off the 12 Days of Holidays–a series designed to help you enjoy the holiday season the [city name here] way!
For the next 12 days, I’ll be showcasing the best ways to take in the holiday season in our community.
Let’s kick it off with a few of our city’s spectacular seasonal events! 🎄🎄🎄
(Pssst. My family LOVES the __________. And here’s a pro tip: [share something that only a long-time local would know or something you’ve learned over the years].
Locals, did I leave anything out? Share your favorite holiday events with me in the comments!
NOTE: Fill in the blanks with local winter festivals, breakfasts with Santa, Christmas concerts, holiday markets, tree lightings, parades, holiday lights tours, holiday movie screenings, etc.
DECEMBER 14 - COPY & PASTE
‘Tis the season for charcuterie!
Grazing boards are one of my FAVORITE ways to entertain during the holidays. They’re quick, easy, and always a crowd-pleaser.
(I mean, what’s not to love about a board filled with meats, cheeses, and carbs??)
Here are 5 things I always include on (or near) my charcuterie boards! 👇
Pick 3-5 types with various flavors and textures.
Cured meats (such as Coppa and Prosciutto) are a must. And you can also consider adding cured sausages, like dry chorizo, into the mix.
Grapes, raspberries, and blackberries will add a sweet touch to your spread.
Never. Forget. The Carbs. 😂 Bread and/or crackers are a must! Nuts can be a great addition, too!
Sweet and savory spreads, such as preserves and brown mustard, pair well on a cracker with meat and cheese.
BONUS! If you’re feeling extra festive, use cookie cutters to cut festive shapes out of your hard cheeses and arrange your ingredients into a Christmas tree!
Now I gotta know: do you love a good old fashioned charcuterie board as much as I do? Let me know in the comments!
DECEMBER 15 - FILL IN THE BLANK
How are you doing on your holiday shopping? I _____ [admit, I still have a ways to go on my holiday shopping list/am almost done, but still hoping to score a few last minute deals/finished early, but can't stop buying gifts from _____].
Here are my gift picks for anyone on your list. Tell me in the comments which gift guide is your favorite!
DECEMBER 16 - COPY & PASTE
Want an easy way to add some cozy cheer to your home this holiday season? Try a simmer pot!
Here’s my favorite EASY recipe 👇
WHAT YOU’LL NEED
🎄 1 sliced orange
🎄 About 12 whole cloves
🎄 A handful of Christmas tree clippings
HOW TO MAKE IT
Fill a saucepan with water, add the ingredients, and bring water to a simmer. And voila! Soon your house will smell like Christmas has come to town!
Have you ever made a simmer pot? If so, what’s your favorite recipe? If not, will you try making one this holiday season?
DECEMBER 17 - FILL IN THE BLANK
Let’s talk holiday cocktails (or mocktails!)🎄🍹🍸
_____ [city name here] has no shortage of cozy wine bars and unique cocktail spots to soak in the holiday cheer.
Whether you're into cocktails or mocktails, here are my top picks for some swanky seasonal sipping:
Locals, did I leave anything out?
If you need an excuse to indulge, consider it an act of service to small businesses to support your local watering hole, and try all five! Comment below and let me know what you ordered.
DECEMBER 18 - FILL IN THE BLANK
LET’S STAY HOME!
The hustle and bustle of the holidays is *so* fun, but can also be SO EXHAUSTING.
Why not recharge at home with an at-home movie night?
Keep reading for my tips to create the PERFECT holiday movie night at home.
Graze the night away: Arrange a festive snack board with pretzels, candy, popcorn, fruit, and any other favorite snacks so you won't have to miss a minute of your favorite flick.
Cozy up with cocoa: Whip up some hot chocolate (or your favorite seasonal cocktail/mocktail). Don’t forget garnishes, like whipped cream and marshmallows!
Keep it comfy: Find your most comfortable PJs and warmest blankets. Target has holiday throws around $10 that are festive and fun.
Ready the Remote! Find your favorite Christmas movie and relax. Here’s a few of our favorites:
❄️ The Holiday
❄️ Love Actually
❄️ Christmas Vacation
❄️ The Family Stone
❄️ Home Alone
❄️ Miracle on 34th Street
❄️ The Grinch
❄️ A Christmas Story
Now tell me: how many of these have you actually seen? And what’s your favorite Christmas movie?
DECEMBER 19 - FILL IN THE BLANK
Yay or nay: Brunch is always a good idea. ☕️🥞🍳
I'm saying a big YAY because there is nothing better than brunch, especially if it involves _____ [your favorite brunch treat] to fuel a great day of holiday shopping 🛍
Here are the best brunch spots in [city name here]:
It’s Sunday mornings like this that make the week a little easier! What are your weekend plans?
NOTE: Fill in the blanks with your favorite local brunch item (first blank) and then list local brunch spots.
DECEMBER 20 - FILL IN THE BLANK
My big tip for setting the perfect holiday table? Less is more!
As much as I love to peep Pinterest for beautiful dining room decor and dinner party inspiration, elaborate tablescapes can be time-consuming (and if you're not an Instagram influencer, the costs can really add up!).
Here are three ways to infuse some holiday cheer into your tablescape without breaking the bank or adding hours to your to-do list:
🍽 Opt for neutral linens that you can use year-round. Holiday patterns are fun, but limiting. Instead pick something festive like gold that you can reuse, or a simple pattern that will match most holiday decor.
🍽 Order a festive floral arrangement. I love the options at _____ [insert name of a local flower shop] -- they come pre-arranged and they offer a lot of seasonal options so it's one less thing you have to do. If flowers aren't your thing, think fresh organic greenery to create a cozy environment.
🍽 Work in layers. Start with chargers, dinner plates, linens, then place cards. Separate the plates with small napkins underneath.
What's your favorite table-setting tip for dinner parties and entertaining?
DECEMBER 21 - COPY & PASTE
Whether you love a glass of Cabernet Sauvignon and a few slices of sharp cheddar or a gourmet hot chocolate with a freshly baked cookies, ‘tis the season for indulgences and epic holiday parties.
[city name here] is home to so many wine shops and gourmet groceries so you can grab, go and make your next soiree extra special.
For spectacular wine 🍷 and spirits 🥃 hop on over to:
For gourmet goodies, gifts and groceries:
Tell me your favorite shops in the comments! What's the best thing you've treated yourself to recently?
DECEMBER 22 - FILL IN THE BLANK
With a new year beginning in just a few days, I've been thinking about what the real estate market might look like in 2022. In 2021 we saw low interest rates, epic buyer demand and historic inventory shortages. But after two unpredictable years in real estate, experts say that 2022 will be stable and full of opportunities.
Here are some industry predictions:
✨ CoreLogic predicts that home price growth will slow dramatically in 2022. Great news if you're a buyer looking to get great value on your next home.
✨ Sellers can rest assured too. At Better Homes and Gardens, analysts see no signs of an imminent housing market crash in 2022.
✨ Household wealth grew substantially in 2021, and in 2022 expect to see another nice boost!
Things to keep in mind:
🔹 If you are considering buying a home, sooner seems to be better as prices are predicted to continue to increase through at least next year, according to Keeping Current Matters.
🔹 Mortgage rates are also expected to continue to rise in 2022.
🔹 An expert at Home Qualified forecasts that the national average interest rate will stay around 3.25% for 2022. Other experts at RealtyTrac expect it to be higher, with an average rate of 3.5% by mid-year 2022 and an end-of-year rate of 3.75%.
If you have plans to buy or sell a home in 2022, DM me to schedule a time to speak and we can come up with a plan that works best for you.
DECEMBER 23 - FILL IN THE BLANK
Procrastinators unite! Last-minute shopping 🛍 isn’t quite as risky as it used to be, thanks to the internet and these four tips we use to make sure we consistently score gift-giving points:
🎁 Give gift cards to _____ [city name here] - based businesses. You can swing by last-minute, and your money goes to supporting local business owners: two birds, one stone.
🎁 Every human loves cookies. Baked goods tend to steal the show during the holidays; go ahead and shine!
🎁 Curated gift baskets crush the gift-giving game. Grab your favorite candles, homemade crafts like soaps and frames, and a few local delights to create baskets that everyone appreciates.
🎁 Tickets to events and experiences are the perfect gift when you don’t have want to deal with shopping. See what is playing at the _____ [local concert venue name here] or explore classes or experiences offered on TripAdvisor, Airbnb, and similar platforms.
Do you have any last-minute shopping hacks?
DECEMBER 24 - FILL IN THE BLANK
DECEMBER 25 - FILL IN THE BLANK
DECEMBER 26 - FILL IN THE BLANK
ALEXA, SKIP TO THE SPRING
I know, I know - we haven’t even gotten through the holidays yet, so why are you hearing real estate agents talking about spring market already?
Well, if you’re thinking about selling your house in 2022, you’re gonna want to read this post!
Talk to any Realtor, and she’ll tell you that the Spring Market is the Super Bowl of Real Estate. 🏈🏈🏈
It’s when homes start showing up on the market again after a seasonal slowdown around the holidays.
Typically, the “official” start of the Spring Market is Superbowl Sunday and ends on Memorial Day.
But in 2021, we saw it start in [city] around ______ and end around _______.
And we expect the same in 2022 because ________ [rates are low; people are still working from home; we don’t know what’s going to happen in regards to the pandemic, etc.]
Remember, real estate is typically very seasonal and based on supply/demand, but the pandemic has definitely skewed trends and has made the market harder to predict.
So what does this mean for you? If you want to sell or buy in 2022, NOW is the time to consult with a knowledgeable Realtor.
And guess what? I happen to know one! 😉
Reach out via DM or drop me an email anytime if you'd like to have an initial conversation!
Are you looking forward to spring like me, or do you prefer the winter months? Let me know in the comments!
DECEMBER 27 - COPY & PASTE
Production volume is only part of the story!
2021 was quite the year in Real Estate ! But instead of going on and on about my production volume, I thought I’d share the nitty gritty of a year in the life of a Realtor.
Hold onto your hats! 👇
In 2021 I ...
☕️ Drank _______ [your favorite coffee beverage from] _____ [your local coffee shop.]
🏡 Helped ______ number of families find their perfect home.
🎨 Settled ________ debates between spouses about paint colors.
🔐 Opened _______ stuck lock boxes.
💵 Helped _______ sellers sift through multiple offers.
📑 Submitted ________ offers for my buyer clients.
🍪 Made _______ chocolate chip cookies for ______ open houses.
🥡Ate _______ favorite local take out dish] for lunch in my _____ [type of car] about _____ times.
🍷 Opened _______ bottles of wine after a long day of negotiations.
Thank you to my clients and colleagues for making 2021 an unforgettable year, and here’s to hoping 2022 is just as spectacular!
What unexpected thing happened for you in 2021? Share it with me in the comments!
DECEMBER 28 - COPY & PASTE
What are home buyers looking for in 2022? ➡️ A *really* short commute!
While most offices and schools have opened back up, home offices are still a hot commodity.
In fact, nearly 70 percent of those surveyed want at least one home office, according to a recent survey conducted by the American Institute of Architects.
So, if you have extra space in your home and you’re looking to downsize soon, consider this your sign!
Is “sell my home” one of your New Year’s resolutions? If so, let’s chat! I’m happy to help you make your dream a reality!
And tell me: do you have a home office? If not, where in your home do you set up a workspace?
DECEMBER 29 - COPY & PASTE
What’s something that’s ALWAYS on my New Year’s Resolution list?
Professional development is something I hold near and dear to my heart.
Why? I’m not just unlocking lock boxes. In order to be the best real estate agent for my clients, I stay up-to-date on marketing, negotiating, local governance and laws, the economy, our community, and more.
Here’s something I did in 2021 that not only helped me become a better realtor, but also made a huge impact on my clients' successes:
______________________________ [describe what you did and why here].
Now I need to know: do you enjoy making New Year’s resolutions? Let me know below!
DECEMBER 30 - COPY & PASTE
Q+A: How did the pandemic really impact real estate?
It's no secret that COVID-19 has impacted the real estate market in a major way. Between lockdowns, restrictions and economic impact, we're still seeing reverberations as we approach two years of living in a pandemic.
Zillow and the Census Bureau recently paired their data to reveal a deep and dynamic look at the impact of the COVID-19 pandemic on the housing market. Here are a few highlights from the report:
🔘 Many Millennial renters were expected to purchase homes in cities in 2020, but the increase in teleworking sent millions of renters to instead buy in suburban and rural areas.
🔘 Rental demand declined as some people became homebuyers while others moved in with loved ones.
🔘 Even so, cities are still alive and thriving, despite early-pandemic concerns. High-rise occupancy initially dipped as people avoided public spaces but we're seeing increased interest in homes that offer community amenities.
🔘 Housing markets in big cities recovered quickly while demand boomed in smaller and more affordable urban markets.
As we enter 2022, it will be interesting to see how things continue to adapt and evolve. If you have any questions about how these trends impact you and your property, drop me a message any time and I'd be glad to share some local market data relevant to your neighborhood.